Kyle, 38, is one of the fears some viewers might have when it comes to a reality star starting an alcohol brand.

“It’s a bit tricky just because someone shows up and you have to wonder if they even have the right intentions long before they drop some type of product,” he explained. “And mostly they don’t drop anything unique. Basically, any spirit or wine can be labeled in white. No knocking on housewife wines, but let’s be honest, do you own a vineyard? Are you the? Winemaker? No, so what are you doing? You just sell it under your name. “

For the past three years, viewers have watched Kyle, Amanda, and other cast members Carl Radke, Vice President of Sales, have put their “blood, sweat and tears” into the construction of Loverboy, which was first launched in January 2020 with three types of hard seltzer.